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As a nearly 20 year Fashion Industry Vet, I've made TheFE my place to cover and discuss everything fashionable from books, to designer ready-to-wear to couture. All aspects of a fashionable lifestyle are included. BIG NEWS: I'VE MOVED TheFE TO WORDPRESS to take advantage of their superior publishing platform. See you there!!


Tuesday, July 27, 2010

True Religion Swim 2011 - at Mercedes-Benz Fashion Week Swim

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Images, courtesy of Edward James,

You just can't go to a TR show and leave in a bad mood. The mood is carefully choreographed to create that laid-back feelin' good True Religion Vibe. You've got the great 6O's and 70s soundtrack, w/ songs like "I was born a Ramblin' Man", the aviators, the fringed suede cowgirl vests, the bare feet, the sexy bedhead hair , ankle bracelets and go to hell tans we all aspired to back before the sun was pronounced to be "evil" by all practicing dermatologists.
The staples were there, namely the faded denim jean cutoff and hand-tooled wide leather belts that keep the $ $ coming-in at retail. As far as the suits, the bottom are a tad skimpy and there are lots of cutouts on the one-pieces for the women, but the TR girl has the bod and the attitude to pull it off. The guys are as all-American as it gets in their surfer dude hair, necklaces and long board shorts. Although the line screams "Cali", it would play just as well in any surfer community across the globe.

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